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Cigna in the News
Matt Manders, Cigna's president of regional and operations, discusses the post-health reform impact on health plans and the emergence of a new collaborative care model between health plans and healthcare professionals.
February 1, 2013
Cigna’s John Young, winner of the John J. Robbins HealthCare Consumer Leadership Award, is the subject of a cover story in IHC Health Care Consumerism Solutions magazine’s “Superstars 2012.” The author says that, for Young, health care consumerism is “not only part of a job title, but a passion and a way of life.” Young says the company’s health plan customers increasingly are using Cigna’s online cost and quality information to select providers and care options and review costs. “It’s an exciting time for consumers,” he says, “because this information is personalized, accurate and motivating.”
IHC Health Care Consumerism Solutions
|GO YOU Award Winner on Lets Talk About Dogs Radio
Clarissa Black, founder of Pets for Vets and a Cigna GO YOU Award quarterly honoree, appeared on the Lets Talk About Dogs radio show. She discussed matching shelter pets as companion animals to armed forces veterans who suffer from PTSD and other illnesses.
Lets Talk About Dogs
September 28, 2012
|Program Helps Long-Term Disabled Workers Return to Work by Crossing Finish Line
Cigna's Mark Marsters talks about the strategy behind the Achilles Cigna Customer Referral Program, while Cigna customer and cancer survivor Bill Henderson shares how this initiative helped bring him back to health and productivity. For more about Cigna's work with Achilles, visit http://www.cigna.com/Achilles.
July 17, 2012
|Health insurers branching out
Cigna's Mike Witwer discusses supplemental insurance products, often called "voluntary" insurance and describes how they fit into employee benefit packages employees. The most common products provide affordable coverage for disability, life, accident and critical illness.
Hartford Business Journal
July 9, 2012
|What I know: Bill Henderson, cancer survivor
Cigna long term disability customer and cancer survivor Bill Henderson was among the first to take part in the Achilles Cigna Customer Referral program. His inspiring story shows what's possible for people overcoming great challenges and highlights Cigna's passion for helping customers.
June 25, 2012
|Obamacare accelerates changes in insurance industry's marketing strategies
Lisa Lough, Cigna's VP of consumer marketing, says that while the company continues to focus on b-to-b initiatives, Cigna has been marketing directly to consumers for more than 20 years. However, it is aggressively expanding its consumer marketing agenda. In 2010, the company launched a b-to-c acquisition marketing initiative.
"The individual and family plan market for medical insurance could be as large as 25 million within the next couple of years," Lough says. "It's certainly a market that is poised for significant growth in the coming years, and healthcare reform outcomes will potentially impact that growth."Direct Marketing News
June 1, 2012
|Dr. Robert N. Anfield's "Behavioral Matters" Column
For the third year in a row, Dr. Robert N. Anfield, chief medical officer for Cigna's disability business, continues his column drawing the connection between behavioral health and disability. His column appears five times a year (March, May, July, October, December) in @Work magazine, a publication of the Disability Management Employer Coalition (DMEC).
Part 11: Family and Medical Leave Can Pile Up the Possibilities (March 2012)
Part 12: The Ability of Your Workforce (May 2012)
|UnitedHealthcare, Cigna mindful of individual plan market
At Cigna we've embraced a customer-centric focus in everything we do," said Lisa Lough, vice president of consumer marketing for the company.
The insurer has created the website cignaforyou.com to sell individual and family health insurance plans, as well as dental plans, directly to consumers online.Philadelphia Business Journal
May 11, 2012
|Fierce Q&A: A look at Cigna's collaborative accountable care program
Dr. Dick Salmon answers FierceHealthPayer’s questions about collaborative accountable care after Cigna announced a major expansion of the program.
April 22, 2012
|Cigna's Work with Achilles International Up Close
Cigna has sponsored Achilles International athletes to join Team Cigna runners at many event including the Walt Disney World(R) Half Marathon. In January, Cigna sponsored members of the Achilles Freedom Team, which are disabled military veterans. And it's just the beginning. In 2012, Cigna expanded it's relationship to refer its own long term disability customers into the Achilles program.
National Underwriter Life & Health
|From Volume to Value
Dr. Dick Salmon explains how Cigna’s collaborative accountable care initiatives with physician groups are helping to create an outcomes-oriented health care system.
Feb. 12, 2012
|Cigna Health Awareness Tour Rolls into Walt Disney World®
Cigna is trying to raise awareness about America's rising obesity rate. Using it so-called Mobile Learning Lab truck on an across the country Health Awareness Tour, Cigna is hoping to educate people about different factors that impact their health.
WOFL-FOX35, Orlando's FOX Good Day
January 4, 2012
|5 Reasons to Get Life Insurance if You're Single
Despite what many bachelors and bachelorettes believe, being "unattached" doesn’t necessarily mean you should go without life insurance. Insurance.com talks with Cigna's Richard Kappers seeking tips single people should understand about life insurance.
October 12, 2011
|Health Law Puts Cigna in Ad Mode
The Wall Street Journal writes that Cigna is leading the pack in addressing changes brought about by the health care law by focusing on the needs of the individual. Provisions of the law that go into affect in 2014 are expected to increase the number of consumers who choose their own plans. Cigna's new "Go You" brand campaign is crafted to appeal to individual consumers.
Wall Street Journal
September 19, 2011
|Mind, Body and Business: How Healthy CEOs Run Healthy Companies
CIGNA CEO David Cordani talks about the importance of exercise in his life and to "walking the walk." Encouraging healthy behaviors, such as exercize, is important to CIGNA's mission.
|Health Plans See Greater Promotion of Generics as More Drugs Go Off-Patient (pdf)
Claire Burchill, Cigna Pharmacy Management, discusses Cigna's low-net costs strategy for providing the most effective drug choices for customers and the the RxSavings Messenger, which mines Cigna's claims system to find drug savings opportunities for its customers, triggering letters to customers alerting them about generic alternatives.
Health Plan Week
August 22, 2011
|Dehydration can quickly be fatal in Valley heat
Dehydration, especially among children, can be very dangerous. Cigna Medical Group registered dietitian Susan Welter spoke with reporter Connie Colla and offered helpful tips to keep your children hydrated during the hot summer months and the warning signs of dehydration.
July 25, 2011
|Dr. Robert N. Anfield’s “Behavioral Matters” Column
Five times a year (March, May, July, October, December), Dr. Robert N. Anfield, chief medical officer for Cigna's disability business, writes about the connection between behavioral health and disability. His column appears in @Work magazine, a publication of the Disability Management Employer Coalition (DMEC).
Part 10: The Devil Is In The Details (Dec. 2011)
Part 9: A Treasure Trove of Data (Oct. 2011)
Part 8: Predicting Risk to Prevent Disability: An Integrated Approach (July 2011)
Part 7: Second Chances: Re-employment After Disability (May 2011)
Part 6: Overcoming Risk: A Roadmap for Healthy Behavior Change (March 2011)
|Cigna and Piedmont Physicians, Partnership Keeps Patients on Healthy Track (pdf)
James Sams, M.D., medical director of Piedmont Physicians Group talks about building a team of care coordinators and health coaches to manage an ACO pilot with Cigna.
Piedmont Profile, Volume 21, No. 2